What is CRM?

CRM stands for Customer Relationship Management and aims to best manage our customer relationship and how to respond to their needs and wants.

This will make our business more and more successful. CRM is a strategy of how to interact and actively engage with customers. Successful CRM sees the business from the customer's point of view and considers the customer experience in its planning.

If you hesitate to know about CRM, you can see the article " what is CRM? "



A customer perspective helps you to see the gaps and opportunities in your business and to consider more effective strategies and processes for the organization.

There are four types of CRM used in organizations:

• Strategic CRM
• CRM operations
• Analytical CRM
• Interactive CRM

CRM goal

Customers often raise expectations that are reasonable and need to be met, but meeting these expectations will only be possible when we have a clear understanding of the customer's needs and feelings; This is where CRM comes in handy for companies.

This software helps companies to register a large number of customers in their systems, perform follow-up related to them, monitor all customer communication history and their activities in social networks, and thus better communicate with customers. Manage.

You can analyze the data you collect during the use of the program and provide specific experiences that meet a higher level of customer expectations and build lasting relationships with customers.



According to Oracle, companies that want to lead their business market must respond quickly to the demands and needs of their customers.

Customer experience is currently the main competitive advantage. Car dealers with a planned CRM strategy, can create the best customer experiences that increase customer loyalty, attract new customers, and drive company into a competitive environment.

CRM tools

CRM or customer relationship management tools actually help business owners to have a better and more stable relationship with their customers. That is why today the global CRM software market is the largest software market in the world.

This market is constantly growing and is projected to have a volume of $ 80 billion by 2025. One way to choose the right system for your needs is to track CRM products and make a list of platforms that have these new features.

List of Top 10 CRM Tools

• HubSpot CRM       
• Salesforce Essentials
• Pipedrive
• FreshsalesCRM
• Insightly
• Zoho CRM
• Nimble
• Nutshell CRM
• bpm’online CRM
• Velocity 365

HubSpot CRM

HubSpot CRM is a free CRM tool that is still very effective when it comes to its good features. You can start working with this program very quickly and you do not need to change your current workflow.

Salesforce Essentials

Salesforce Essentials allows you to track and track all customer information from one place and as a result you can train more managers. Thus you can use different modules of this program such as sales information, marketing automation, management Use leadership, partner management and call management to track the work of these managers and turn them into lucrative deals.

Pipedrive

Pipedrive is one of the great CRM tools for business and is one of the contending tools in the list of top 10 CRM tools.

This tool organizes things in a way that gives you a clear view of the sales process and gives you the power to focus on important deals.

In addition, you can use this tool to effectively manage your organization's sales line.

Freshsales

The great thing about the Freshsales tool is that it is the only contact management system with which you can control thousands of administrators.

In addition to the features of an old CRM, this program also has several unique features. These unique features include dependent management, phone tracking, phone recording and auto-dialing.



Insightly

Insightly is a cloud server-based CRM software that is recommended for small businesses, but also has modules suitable for large organizations.

The main features of this software are: production and supply path management, task and role management, call management, the ability to select and implement the desired filters and unlimited customer support.

Zoho CRM

Zoho CRM is another high quality product from Zoho, a popular commercial software manufacturer. You can use this web CRM to keep your customers satisfied and grow your business.

Nimble

Nimble creates an environment tailored to your business conversations, so you can engage and educate your contacts and potential customers.

This program brings your contacts, work calendar, contacts and colleagues together in a simple and easy platform.

Nutshell CRM

A convenient feature of this tool is that it is easy to install and does not require a CRM manager and the use of consultants.

To help you, salespeople provide the necessary assistance in addition to professional customer support at the time of sale.

bpm ’online CRM

Bpm’online CRM is a unique tool because it combines customer information with business process management tools.



With this tool, you can coordinate the activities of your sales, marketing and customer service teams.

This tool helps you to automate the customer service process somewhat beyond their expectations.

Velocity 365

If you are looking for a platform to provide fast and efficient services by involving citizens in a variety of government processes, this tool is well worth it.

Customer relationship is the foundation of the success of any business. Businesses need to have in-depth knowledge of their customers and use that knowledge along the way.

This tool allows you to do this by enabling you to share information about each of your customers.

What is meant by CRM tool?

CRM is an acronym that stands for customer relationship management. Customer relationship management is any tool, strategy, or process that helps businesses better organize and access customer data.

 What are the stages of CRM?

The CRM cycle basically consists of four stages – Marketing, Sales, Product, and Support.